Thursday, 24 May 2012

adsense-in-dynamic-views

ynamic Views are 7 different flavors of interactive layouts that blogger introduced last year. The team is working hard to introduce new widgets and features that may support Dynamic Views (DV) Templates. In today's tutorial we will learn how to integrate Adsense Ad units inside these templates. Ad units which are supported at present are 728 X 90Leaderboard and 160 x 1600wide skyscraper. Both these ad formats are high performance Ads which gives impressive returns because the click through rate for them is high.  Since HTML/JavaScript can not be used yet in Dynamic views therefore if you try to embed AdSense Code into your layout you wont be able to see any ads on the blog. There is a dynamic approach required in order to display ads on your blog posts. Lets get to work now!

Show Adsense Ads in Blogger Dynamic Views

  1. Go To Blogger > Select your blog
  2. Next to your blog you will see "post list" icon, click it
  3. From the drop down menu choose "Earnings"
earnings
     3.   There you will see two options. Either you can apply for a new AdSense account or you can link your existing account to blogger. If you are an AdSense publisher and your account is already approved then simply click Link Adsense account and within seconds the public ID of your account will be linked to blogger.
link-adsense-account
      4.  You will then see two options Show ads on blog and Insert ads in feeds.
Show ads on blog : This option will provide you with 3 Ad positions or locations. The best option to select  is to display ads in both sidebar and below posts. So choose the options as shown in the screenshot below.
Insert ads in feeds : This option will insert an Ad either at the top of each post in your RSS feeds or will display an ad just below the post. I would recommend that you choose todisplay ads at the top of the feed item for high CTR. The next option is to set the Ad type. Choose Text/image ads for better performance. Next comes Frequency. Set frequency toEvery Feed item. Finally you have to decide the Post length. This part rather sounds funny. Why would someone write a post of 50 words or even 250 words when this word limit can make you a victim of recent Google Penguin Penalty? So please write each post of no less than 500 words. Please read the following tutorials and SEO guides to keep yourself protected:
Set Post length to Posts of any length. See the screenshot below for assistance.
Ads-settings
   5.   After you have made the necessary settings, click the "Save settings" button at your top-right
   6.   Now comes the difficult part! Visit your blog to see Adsense ads appearing just perfectly. :)
Both Ads will appear on blog posts for all views except Classic view where only a leaderboard display below each post. For high AdSense revenue we would recommend you choose sidebar as your default view. The ads would appear both on homepage and blog posts and the post list in the sidebar would surely boost your overall pageviews leading to high Adsense page impressions.
blogger-in-draft retired

This is a quick update to let you all know that Blogger team has put an end to Blogger in draft blog which was introduced in 2007 in parallel to Blogger draft service which lets users to try new things before they are released at Blogger.com. The blog was used for keeping users up to date with the latest features, widgets and other miscellaneous developments. Updates will now be shared on their official Google Plus pageand you can follow latest news by adding them to your circle. This surely is a step to promote Google's giant project which is their social networking tool: Google+. You must keep in mind that Blogger in Draft service is still alive and you can continue playing with unreleased features of Google blogger through your Draft dashboard. Its only the blog that will no more be updated.

How To Follow blogger updates?

You are provided with two options:
1. Follow and subscribe to Buzz Blogger
buzz is where blogger developer shares latest news, announcements, new products, monetization tips, gadgets, template designs, and important events. I would strongly recommend you keep a close look at updates shared here to keep yourself on the track.
2. Follow and Circle their Google+ page
Here you will find the team even more energetic and prompt to comments. You can directly communicate with them and post your feedback and suggestions. You can also inform them of any bugs or problems you may be facing. You can join Blogger's Google+ live hangouts and socialize like never before. I am sharing below the latest hangout on Blogging for Your Business which took place on May 16, 2012:




The hangout shared important tips for people looking forward to promote a product or brand, drive traffic from search engines and social media, post topics, trends etc. Below is the summary of the discussion that took place

1) Decide on goals. Do you want to promote your products and services? Drive traffic to your website or store? Brand yourself as an expert in your field? Make sure your blog helps you reach your business goals before jumping in.
2) But I already have a website? Why not have both! You can make your blog posts the dynamic part of your website, and still keep the static pages for "About Me", "Hours and Location", "Products" and more. Blogger even allows you to create those static pages easily: http://goo.gl/oDTuZ
3) Establish yourself as an expert. Have a bakery? Post pics of your latest creations or share your favorite recipes. Own a boutique? Write about the latest trends you're seeing and stocking for. When your content is followed and shared, you'll be able to drive traffic to both your website and store.
4) Use social media to draw traffic. Using things like Google+ and Twitter can help get the word out about your content. If you're a brick-and-mortar store, building that social media presence can help you tap in to new audiences and potentially bring in new customers.
5) Have fun. Blogging doesn't need to be a chore. Write short and sweet posts, with lots of visuals, and don't feel like you need to post every day - try once or twice a week to get started.


The last point where post frequency is concerned they mentioned you don't need to post daily, you can try posting once or twice a week. I would strongly object to this point because this is where you shatter all your blogging goals. Millions of pages are uploaded daily and internet is being overloaded with tons of content. Competition is extremely high and search engines are even smarter. Blogs that do not update daily fail in attracting robots, fail in building consistently increasing readership and suffer in terms of page impressions and ultimately low revenue at the end of the month. Google and Bing loves blogs that provide fresh and new content daily. In order to turn the wave of all organic traffic towards yourself and build yourself as an authority you must update your readers daily and ping spiders several times through new posts and comments. This is what that turns out as traffic and handsome revenue at the end of the month. Please carefully read our tips on post frequency to understand this fundamental blogging requirement:
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